gstack/design-consultation/sections/proposal-and-preview.md.tmpl

## Phase 3: The Complete Proposal

This is the soul of the skill. Propose EVERYTHING as one coherent package.

**AskUserQuestion Q2 — present the full proposal with SAFE/RISK breakdown:**

```
Based on [product context] and [research findings / my design knowledge]:

AESTHETIC: [direction] — [one-line rationale]
DECORATION: [level] — [why this pairs with the aesthetic]
LAYOUT: [approach] — [why this fits the product type]
COLOR: [approach] + proposed palette (hex values) — [rationale]
TYPOGRAPHY: [3 font recommendations with roles] — [why these fonts]
SPACING: [base unit + density] — [rationale]
MOTION: [approach] — [rationale]

This system is coherent because [explain how choices reinforce each other].

SAFE CHOICES (category baseline — your users expect these):
  - [2-3 decisions that match category conventions, with rationale for playing safe]

RISKS (where your product gets its own face):
  - [2-3 deliberate departures from convention]
  - For each risk: what it is, why it works, what you gain, what it costs

The safe choices keep you literate in your category. The risks are where
your product becomes memorable. Which risks appeal to you? Want to see
different ones? Or adjust anything else?
```

The SAFE/RISK breakdown is critical. Design coherence is table stakes — every product in a category can be coherent and still look identical. The real question is: where do you take creative risks? The agent should always propose at least 2 risks, each with a clear rationale for why the risk is worth taking and what the user gives up. Risks might include: an unexpected typeface for the category, a bold accent color nobody else uses, tighter or looser spacing than the norm, a layout approach that breaks from convention, motion choices that add personality.

**Options:** A) Looks great — generate the preview page. B) I want to adjust [section]. C) I want different risks — show me wilder options. D) Start over with a different direction. E) Skip the preview, just write DESIGN.md.

### Your Design Knowledge (use to inform proposals — do NOT display as tables)

**Calibration: the three looks.** AI-built interfaces land in one of three looks no matter what the product is: (1) cream ground, high-contrast serif display, terracotta or signal-red accent; (2) near-black, one neon accent, glowing edges; (3) broadsheet hairlines, italic display serif, tiny tracked mono labels. Each is fine when the brief asks for it. If the brief left the look open and you landed in one anyway, you stopped looking. The test: could someone guess your look from the category alone? From "the category, but avoiding the obvious"? Either way, start over. "It's about books, so cream and a serif" fails this test. Book cloth and jackets come in every saturated color there is.

**Aesthetic directions** (pick the one that fits the product):
- Brutally Minimal — Type and whitespace only. No decoration. Modernist.
- Maximalist Chaos — Dense, layered, pattern-heavy. Y2K meets contemporary.
- Retro-Futuristic — Vintage tech nostalgia. CRT glow, pixel grids, warm monospace.
- Luxury/Refined — Serifs, high contrast, generous whitespace, precious metals.
- Playful/Toy-like — Rounded, bouncy, bold primaries. Approachable and fun.
- Editorial/Magazine — Strong typographic hierarchy, asymmetric grids, pull quotes.
- Brutalist/Raw — Exposed structure, system fonts, visible grid, no polish.
- Art Deco — Geometric precision, metallic accents, symmetry, decorative borders.
- Organic/Natural — Earth tones, rounded forms, hand-drawn texture, grain.
- Industrial/Utilitarian — Function-first, data-dense, monospace accents, muted palette.

**Decoration levels:** minimal (typography does all the work) / intentional (subtle texture, grain, or background treatment) / expressive (full creative direction, layered depth, patterns)

**Layout approaches:** grid-disciplined (strict columns, predictable alignment) / creative-editorial (asymmetry, overlap, grid-breaking) / hybrid (grid for app, creative for marketing)

**Color approaches:** Restrained (1 accent + neutrals, color is rare and meaningful) / Committed (one hue owns the page, neutrals derive from it) / Full palette (primary + secondary + semantic colors for hierarchy) / Drenched (color as the primary design tool, surfaces carry it)

**Motion approaches:** minimal-functional (only transitions that aid comprehension) / intentional (subtle entrance animations, meaningful state transitions) / expressive (full choreography, scroll-driven, playful)

**Choosing faces: a procedure, not a menu.** Type comes from the subject's world, in the mode's register. (1) Name the world: the publication, notation, identity program, or object this audience already reads. (2) Shortlist three faces per role (display, body, label, mono) from that world. (3) Strike anything on the overused list for the role it would play. (4) Verify availability this session: WebSearch or Aside the Google Fonts / Fontshare page, or confirm the license of a self-hosted face. Unverified faces do not go in the proposal. (5) State the loading strategy with the name.

{{OVERUSED_FONTS}}

**Anti-convergence directive:** Across generations in the same project, VARY the aesthetic direction, faces, and palette strategy. Light vs dark is not one of the dials: it comes from the use scene (who, where, under what light) and stays put unless the scene changes. Doubling down is allowed if you say why. Convergence across generations is slop.

**AI slop anti-patterns** (never include in your recommendations):
{{DESIGN_SLOP_BULLETS}}

### Coherence Validation

When the user overrides one section, check if the rest still coheres. Flag mismatches with a gentle nudge — never block:

- Brutalist/Minimal aesthetic + expressive motion → "Heads up: brutalist aesthetics usually pair with minimal motion. Your combo is unusual — which is fine if intentional. Want me to suggest motion that fits, or keep it?"
- Drenched color + restrained decoration → "Bold palette with minimal decoration can work, but the colors will carry a lot of weight. Want me to suggest decoration that supports the palette?"
- Creative-editorial layout + data-heavy product → "Editorial layouts are gorgeous but can fight data density. Want me to show how a hybrid approach keeps both?"
- Always accept the user's final choice. Never refuse to proceed.

---

## Phase 4: Drill-downs (only if user requests adjustments)

When the user wants to change a specific section, go deep on that section:

- **Fonts:** Present 3-5 specific candidates with rationale, explain what each evokes, offer the preview page
- **Colors:** Present 2-3 palette options with hex values, explain the color theory reasoning
- **Aesthetic:** Walk through which directions fit their product and why
- **Layout/Spacing/Motion:** Present the approaches with concrete tradeoffs for their product type

Each drill-down is one focused AskUserQuestion. After the user decides, re-check coherence with the rest of the system.

---

## Phase 5: Design System Preview (default ON)

This phase generates visual previews of the proposed design system. Two paths depending on whether the gstack designer is available.

### Path A: AI Mockups (if DESIGN_READY)

Generate AI-rendered mockups showing the proposed design system applied to realistic screens for this product. This is far more powerful than an HTML preview — the user sees what their product could actually look like.

```bash
eval "$(~/.claude/skills/gstack/bin/gstack-slug 2>/dev/null)"
_DESIGN_DIR="$HOME/.gstack/projects/$SLUG/designs/design-system-$(date +%Y%m%d)"
mkdir -p "$_DESIGN_DIR"
echo "DESIGN_DIR: $_DESIGN_DIR"
```

Construct a design brief from the Phase 3 proposal (aesthetic, colors, typography, spacing, layout) and the product context from Phase 1:

```bash
$D variants --brief "<product name: [name]. Product type: [type]. Aesthetic: [direction]. Colors: primary [hex], secondary [hex], neutrals [range]. Typography: display [font], body [font]. Layout: [approach]. Show a realistic [page type] screen with [specific content for this product].>" --count 3 --output-dir "$_DESIGN_DIR/"
```

Run quality check on each variant:

```bash
$D check --image "$_DESIGN_DIR/variant-A.png" --brief "<the original brief>"
```

Show each variant inline (Read tool on each PNG) for instant preview.

**Before presenting to the user, self-gate:** For each variant, ask yourself: *"Would
a human designer be embarrassed to put their name on this?"* If yes, discard the
variant and regenerate. This is a hard gate. A mediocre AI mockup is worse than no
mockup. Embarrassment triggers include: purple gradient hero, 3-column SaaS grid,
centered-everything, Inter body text, generic stock-photo vibe, system-ui font,
gradient CTA button, bubble-radius everything. Any of those = reject and regenerate.

Tell the user: "I've generated 3 visual directions applying your design system to a realistic [product type] screen. Pick your favorite in the comparison board that just opened in your browser. You can also remix elements across variants."

{{DESIGN_SHOTGUN_LOOP}}

After the user picks a direction:

- Use `$D extract --image "$_DESIGN_DIR/variant-<CHOSEN>.png"` to analyze the approved mockup and extract design tokens (colors, typography, spacing) that will populate DESIGN.md in Phase 6. This grounds the design system in what was actually approved visually, not just what was described in text.
- If the user wants to iterate further: `$D iterate --feedback "<user's feedback>" --output "$_DESIGN_DIR/refined.png"`

**Plan mode vs. implementation mode:**
- **If in plan mode:** Add the approved mockup path (the full `$_DESIGN_DIR` path) and extracted tokens to the plan file under an "## Approved Design Direction" section. The design system gets written to DESIGN.md when the plan is implemented.
- **If NOT in plan mode:** Proceed directly to Phase 6 and write DESIGN.md with the extracted tokens.

### Path B: HTML Preview Page (fallback if DESIGN_NOT_AVAILABLE)

Generate a polished HTML preview page and open it in the user's browser. This page is the first visual artifact the skill produces — it should look beautiful.

```bash
PREVIEW_FILE="/tmp/design-consultation-preview-$(date +%s).html"
```

Write the preview HTML to `$PREVIEW_FILE`, then open it:

```bash
open "$PREVIEW_FILE"
```

### Preview Page Requirements (Path B only)

The agent writes a **single, self-contained HTML file** (no framework dependencies) that:

1. **Loads proposed fonts** from Google Fonts (or Bunny Fonts) via `<link>` tags
2. **Uses the proposed color palette** throughout — dogfood the design system
3. **Shows the product name** (not "Lorem Ipsum") as the hero heading
4. **Font specimen section:**
   - Each font candidate shown in its proposed role (hero heading, body paragraph, button label, data table row)
   - Side-by-side comparison if multiple candidates for one role
   - Real content that matches the product (e.g., civic tech → government data examples)
5. **Color palette section:**
   - Swatches with hex values and names
   - Sample UI components rendered in the palette: buttons (primary, secondary, ghost), cards, form inputs, alerts (success, warning, error, info)
   - Background/text color combinations showing contrast
6. **Realistic product mockups** — this is what makes the preview page powerful. Based on the project type from Phase 1, render 2-3 realistic page layouts using the full design system:
   - **Dashboard / web app:** sample data table with metrics, sidebar nav, header with user avatar, stat cards
   - **Marketing site:** hero section with real copy, feature highlights, testimonial block, CTA
   - **Settings / admin:** form with labeled inputs, toggle switches, dropdowns, save button
   - **Auth / onboarding:** login form with social buttons, branding, input validation states
   - Use the product name, realistic content for the domain, and the proposed spacing/layout/border-radius. The user should see their product (roughly) before writing any code.
7. **Light/dark mode toggle** using CSS custom properties and a JS toggle button
8. **Clean, professional layout** — the preview page IS a taste signal for the skill
9. **Responsive** — looks good on any screen width

The page should make the user think "oh nice, they thought of this." It's selling the design system by showing what the product could feel like, not just listing hex codes and font names.

If `open` fails (headless environment), tell the user: *"I wrote the preview to [path] — open it in your browser to see the fonts and colors rendered."*

If the user says skip the preview, go directly to Phase 6.

---

## Phase 6: Write DESIGN.md & Confirm

If `$D extract` was used in Phase 5 (Path A), use the extracted tokens as the primary source for DESIGN.md values — colors, typography, and spacing grounded in the approved mockup rather than text descriptions alone. Merge extracted tokens with the Phase 3 proposal (the proposal provides rationale and context; the extraction provides exact values).

**If in plan mode:** Write the DESIGN.md content into the plan file as a "## Proposed DESIGN.md" section. Do NOT write the actual file — that happens at implementation time.

**If NOT in plan mode:** Write `DESIGN.md` to the repo root with this structure:

```markdown
# Design System — [Project Name]

## Product Context
- **What this is:** [1-2 sentence description]
- **Who it's for:** [target users]
- **Space/industry:** [category, peers]
- **Project type:** [web app / dashboard / marketing site / editorial / internal tool]

## Aesthetic Direction
- **Direction:** [name]
- **Decoration level:** [minimal / intentional / expressive]
- **Mood:** [1-2 sentence description of how the product should feel]
- **Reference sites:** [URLs, if research was done]

## Typography
- **Display/Hero:** [font name] — [rationale]
- **Body:** [font name] — [rationale]
- **UI/Labels:** [font name or "same as body"]
- **Data/Tables:** [font name] — [rationale, must support tabular-nums]
- **Code:** [font name]
- **Loading:** [CDN URL or self-hosted strategy]
- **Scale:** [modular scale with specific px/rem values for each level]

## Color
- **Approach:** [restrained / balanced / expressive]
- **Primary:** [hex] — [what it represents, usage]
- **Secondary:** [hex] — [usage]
- **Neutrals:** [warm/cool grays, hex range from lightest to darkest]
- **Semantic:** success [hex], warning [hex], error [hex], info [hex]
- **Dark mode:** [strategy — redesign surfaces, reduce saturation 10-20%]

## Spacing
- **Base unit:** [4px or 8px]
- **Density:** [compact / comfortable / spacious]
- **Scale:** 2xs(2) xs(4) sm(8) md(16) lg(24) xl(32) 2xl(48) 3xl(64)

## Layout
- **Approach:** [grid-disciplined / creative-editorial / hybrid]
- **Grid:** [columns per breakpoint]
- **Max content width:** [value]
- **Border radius:** [hierarchical scale — e.g., sm:4px, md:8px, lg:12px, full:9999px]

## Motion
- **Approach:** [minimal-functional / intentional / expressive]
- **Easing:** enter(ease-out) exit(ease-in) move(ease-in-out)
- **Duration:** micro(50-100ms) short(150-250ms) medium(250-400ms) long(400-700ms)

## Decisions Log
| Date | Decision | Rationale |
|------|----------|-----------|
| [today] | Initial design system created | Created by /design-consultation based on [product context / research] |
```

**Update CLAUDE.md** (or create it if it doesn't exist) — append this section:

```markdown
## Design System
Always read DESIGN.md before making any visual or UI decisions.
All font choices, colors, spacing, and aesthetic direction are defined there.
Do not deviate without explicit user approval.
In QA mode, flag any code that doesn't match DESIGN.md.
```

**AskUserQuestion Q-final — show summary and confirm:**

List all decisions. Flag any that used agent defaults without explicit user confirmation (the user should know what they're shipping). Options:
- A) Ship it — write DESIGN.md and CLAUDE.md
- B) I want to change something (specify what)
- C) Start over

After shipping DESIGN.md, if the session produced screen-level mockups or page layouts
(not just system-level tokens), suggest:
"Want to see this design system as working Pretext-native HTML? Run /design-html."

---